What makes a community special? What gives it a vibrancy to be unique?
There could be many answers, but they would all center around the local businesses that help the community flourish. For every $1 spent at a small business, $0.67 stays in the local community.
Independently owned small businesses feed the local economy in many ways. Plus, they offer shoppers some truly unique choices for gifts. In 2010, Small Business Saturday was created as a way to aid many small businesses hurting from an economy in recession.
Founded by American Express, Small Business Saturday was a way to support the local, small businesses that keep our communities strong every day by promoting them on the Saturday after Thanksgiving. Feeding off the Black Friday momentum, shoppers are encouraged to Shop Small and bring more holiday shopping to small businesses, and into local economies. It didn’t take long for our nation to take notice of the importance of the Shop Small movement.
In 2011, the Senate unanimously passed a resolution in support of the day, and in 2012 all 50 states participated in the movement. This year marks the 10th Anniversary of Shop Small Saturday, and Bartow is excited to have a collective movement.
When you Shop Small, Support Local you helping our community thrive. Join us on Shop Small Saturday, November 27, to support our local businesses.